07
01
2019

5 Email Marketing Tips to Improve Brand Awareness & Trust [Video]

I received a newsletter from a drone manufacturer Friday morning and I couldn’t help but notice that they were doing several things I typically recommend when executing email marketing campaigns. So I thought, I should share a few of these tips with my readers by dissecting what this manufacturer has implemented in their newsletter. The drone manufacturer is HSE UAV. I don’t have exper...

06
30
2019

How to Single Out the 3% of Customers That Will Buy Your Drones – Pt. 2

Okay, let’s say the 3% of the drone pilots that would purchase your drones really are out there, somewhere on the net. But how do you get their attention to begin the simple 4 step process that I mentioned in Part 1 of this series? I’ve broken it up into 2 groups; Strategies & Approaches. Let’s dive right in… STRATEGIES Banners & Retargeting – With Google Ads...

06
18
2019

How to Single Out the 3% of Customers That Will Buy Your Drones – Pt. 1

A common problem most drone manufacturer & drone software providers face is they don’t know how to single out the small percent of drone pilots that would actually purchase their drones. For example, if you’re a drone manufacturer that specializes in building drones for farmers. Just writing promoted posts on Facebook or advertising banners on farms sites isn’t enough to sing...

06
14
2019

How Can A Drone Company Get Every Roof Inspector to Adopt a Drone?

If a drone manufacturer makes drones specifically for roof inspections, they most likely believe every roofer on earth should own a drone, right? Or else, why would they be in business? So, one of this manufacturer’s top priorities would be to convince all roofers that they should incorporate drones into their service procedures. Unfortunately, there are several hurdles to making this happen...

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