There are a variety of reasons to optimize your images. But here are two very important reasons:
1 – More users search Google Images than any other (non-Google search engine). 62% of Millenials prefer the ability to visually search over any other form of technology. ~25% of all queries return images. When it comes to image visibility in search we could go on. But you get the point – optimize your images.
2 – Since images make web pages more attractive, it’s good to have images on your website. But images are heavy and slow down page load time, which could cause an adverse affect, resulting in higher visitor drop rates. Plus Google is all about pagespeed now. This is why it’s important to compress your images…
